Copywriting Samples

Product listing images

I wrote delicious copy that connects your imagination to your tastebuds in order to bring 57 different flavors to life in product listing images for Hypothermia’s snow cone syrups. Enjoy a taste of my writing for this project below.

Amazon A+ Content

I wrote copy that transformed a simple bulleted list into a conversation for Steam & Go shoppers on Amazon. Effective copy in Amazon A+ content doesn’t just fill out the space but helps customers convert. Well crafted words can help put even mundane items in the cart by allowing users to experience them more dynamically while answering their anticipated questions and painting a picture of how they work. I enjoyed tweaking these descriptions until they perfectly complimented each other. I took special care that they wouldn’t become repetitive as both products and descriptions would be shown next to each other in the content.

Before

• Washable

• Reusable

• Durable

• Absorbent

• Use with Steam and Go

After

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